Why I’m Starting Beautiful You (Belleza Eres)

For years, I’ve lived between those voices. I’ve known what it feels like to carry society’s expectations on my shoulders, and I’ve also known what it feels like to discover freedom in Christ — the freedom of realizing that my beauty isn’t defined by outward standards, but by the God who made me. That’s why I started Beautiful You (Belleza Eres).

From Ruth Marie Beauty to Belleza Eres

When I launched Ruth Marie Beauty, it wasn’t just about makeup or outward appearance. It was about reminding women of the deeper truth: beauty starts in the heart. I wanted to create something that didn’t just cover up flaws, but uncovered identity. Something that wasn’t about perfection, but about presence.

Belleza Eres is the next step in that journey. Where Ruth Marie Beauty opened conversations about identity and worth, Beautiful You goes further. It creates spaces — real, tangible, joy-filled spaces — where women can step into the truth of who they are in God’s eyes.

What Beautiful You Will Do

Belleza Eres isn’t a program, it’s a ministry. It’s a platform for women of all ages and backgrounds to come together and hear the truth about their value. Through events in churches, schools, and community spaces, I’ll be sharing my story, teaching biblical truth, and offering tools that help women see themselves the way God sees them.

At our gatherings, I don’t want women to just hear encouragement. I want them to experience it. To laugh. To cry. To reflect. To feel celebrated. Because every woman deserves to walk out of a room believing — maybe for the first time — that she is beautiful, chosen, and loved.

Why This Matters

I know what it’s like to feel unseen. I know what it’s like to question my worth. And I know the power of one person speaking truth into your life at the right moment. Beautiful You is about creating those moments — not just for me, but for countless women who need to be reminded of who they are.

And it’s not just for women in one stage of life. This is for the teenage girl who’s scrolling through social media and feeling like she doesn’t measure up. It’s for the mother balancing family and work who’s forgotten her own worth. It’s for the woman in a shelter, wondering if anyone sees her at all. This ministry is for all of them.

How You Can Be Part of It

This isn’t just my story — it’s ours. If you’ve ever struggled with your reflection in the mirror, or if you’ve ever prayed for a daughter, sister, or friend to know her worth, then you already understand why Belleza Eres exists.

You can be part of it in so many ways:

• Attend an event and experience it firsthand.

• Partner with us to bring Beautiful You into your church, school, or community.

• Support the mission with your prayers, encouragement, and gifts.

• Share the message with the women in your life who need to hear it.

The Heart Behind It

At the end of the day, Beautiful You isn’t about me. It’s about Him — the God who knit us together, the God who calls us daughters, the God who sees us in our joy and in our brokenness and still calls us beautiful.

That’s why I’m starting Belleza Eres. Because I believe every woman deserves to silence the voice of the world and hear the voice of her Creator saying: You are enough. You are loved. You are beautiful.

There’s a moment in every woman’s life when she looks in the mirror and hears two voices.

One is the loud, unrelenting voice of the world — telling her she’s not enough, not tall enough, not thin enough, not strong enough, not beautiful enough. And then there is the quieter voice, the one that whispers truth: You are fearfully and wonderfully made.